Other Case Studies:
- USA
- AT&T
- Bank of America
- Castrol GTX
- Catwalk Networks
- Chevrolet
- Dos Equis
- Ford Focus SES
- Hackensack University
- History Channel
- Mattel
- Millenium Hotels
- MyTV9
- NBC
- Paramount Pictures
- Reynolds
- Sears
- Telemundo
- The Apprentice
- Verizon
- Wachovia
- WWE
- Yahoo
- UK
- Ask
- Rest of the World
- Castrol Euro 2008
- Chevron
- Diageo
- Ford S-MAX
- Panasonic
Campaign Summary
| Campaign Name: Reynolds Handi-Vac Region: USA |
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Campaign Overview: Adwalkers were on street promoting the new Handi-Vac vacuum sealing system across eight US cities. The Adwalker team were deployed to collect consumers' details for on-going promotional marketing purposes.
The Adwalker screens played a Handi-Vac promotional video demonstrating how the Handi-Vac worked and how it could save you money.
Adwalkers data-captured customers' details in exchange for the free promotional Handi-Vac sample pack.
Locations: 8 cities – New York, Washington DC, Boston, Cincinnati, Columbus, Chicago, Denver and Philadelphia.
Measurement: Over 25,000 leads generated in 10 days.
Comment: “We find Adwalker's interactiveness and engagement can reach, target and captivate the audience. Adwalker's unique digital platform has unprecedented potential in any campaign.”
Ubiquitous Media Manager, Bekki R. Gredinger.
